ully arantes

strategy, design and everything
in between

yes, my name is Ully!

with 11 years in the creative and technology market, I am an art director with a passion for data analysis and strategy. whether for interactive interfaces or social media, i always seek to understand the best way to reach the user and give him a remarkable experience.

shall we make the unlikely come true? :)

projects

welcome to my projects! get ready to embark on a creative journey filled with innovation, imagination, and visual aesthetics.

all projects

jobs and experience

F2F Digital Agency | Alares Internet

Creative Coordinator

08/2023 - 10/2024

Creative team management, internal and external project management, data analysis of campaigns and digital vehicles, art direction, creation of interfaces, analysis and use of artificial intelligence for creative teams, process automation, creation of digital interfaces, animation 2D, video editing, content planning, ads strategy.

Ultragaz | Stella Energia

Design Consultant

08/2023 - 04/2024

Task management, campaign planning, digital branding, content production for digital media, ad creation, performance analysis, video editing, 2d animation and art direction.

Agência África

Sr. Creative Strategist

06/2022 - 01/2023

Fifa World Cup Squad | Itaú Unibanco - Campaign planning, digital branding, content production for digital media, ad creation, performance analysis, video editing, 2d animation and art direction.

AgZero | Safra Bank

Sr. Creative Strategist

09/2020 - 05/2022

Creative direction of the Agzero Bank performance team. Team leadership, management of creative resources, development of campaigns focused on digital performance, data analysis and insights.

Gama Academy

Teacher and Mentor

10/2021 - 06/2022

Teacher in the Brand and Visual Identity course. Support for questions related to the design and tech market, career guidance, project feedback and support throughout the course of UX Design.

Oliver Agency

Sr. UX Designer

02/2020 - 08/2020

Inhouse | Itaú Unibanco - Apply digital performance intelligence in the production of advertisements for different Itaú teams, ensuring consistency and unity between the pieces, leading and training time to improve digital performance as a whole, idealization, planning and strategy for digital ads with a focus on user experience

DPZ&T

Sr. Art Director

09/2019 - 12/2019

Inhouse | Itaú Unibanco - Creative leadership in the social and performance team for the Itaú Institutional team. Always-on strategy, creative direction,, storyboarding, video production, motion graphics and analysis of campaign results and generation of insigths.

Facebook | Meta

Mobile Studio Expert

01/2018 - 09/2019

Creative Direction on the Creative Shop Scale LATAM team on Facebook Brazil. Working with the Ads Sale team in structuring digital campaigns for customers across Latin America based on the Mobile First Creative methodology developed by Facebook. Developed digital strategy, digital campaign planning, basic writing for social media, content production, art direction for mobile first ads, scene direction, photography direction, results analysis and talker in workshops and training for clients and agencies.