ully arantes
strategy, design and everything
in between
fifa world cup
creative strategy consultancy project for the world cup for Banco Itaú.
development of creative strategies based on best practices for each social media vehicle, constant search for creative opportunities, analysis and application of insights, art direction, script for mobile first videos and motion graphics.
a project in partnership
with Agência Africa :)
creative leader steve eponto
art director diego viana
creative strategist ully arantes
content strategist cristina rioto
copywriter matheus souza
copywriter jr joão machado
yes, we made it. the music video with the soul of the Brazilian people. which shows all our strength, determination and collective commitment to this event. the world cup moves the brazilian people. there are no teams, states... we are only one rooting for our country as a single beating heart.
#mostratuaforça
thank you :)
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